Twilio customer Teach Street announced today that they've launched their payments platform and (Twilio-powered) call tracking services, making it easier than ever before for teachers to participate in e-commerce.
How Teach Street Uses Twilio
With Twilio, Teach Street provides teachers with phone numbers and pin codes, enabling students to contact them and leave messages securely.
As Teach Street said on their blog, in addition to being one of our customers we have the Seattle startup community in common although we've recently moved to the Bay Area. When asked about the Twilio integration with Teach Street Daryn Nakuda, the company's CTO and Cofounder told us:
"It was a super smooth, and I'd even say fun, integration. Looking forward to doing more with it in the future."
How Teach Street's Call Tracker Works
Teach Street made writing this blog post so darn easy by creating this slideshow, which explains how their Call Tracker works. The voice of Teach Street is a voice familiar on Seattle-area radio, the melodious Shawn Stewart of 103.7 FM "The Mountain".
Really, the Twilio functionality has fundamentally changed our business -- what seemed like a nice 'add-on' feature has actually changed our tracking abilities -- previously, calls would get placed to teachers, but we had no way to know if they were happening, and no way to communicate to teachers that we were helping them get these calls.
Now, we can include a small (2-3 seconds) of TeachStreet branding with each call, and also give teachers extra value (by hiding their personal phone number if they desire, record messages for later, etc.).
And, since launch, we've experimented with some other use-cases -- we look forward to additional product add-ons (giving teachers a heads up when they get their first student, so they know to look a little more carefully at the new-student e-mails, etc.).
Really -- Twilio team, you're rocking it!
Dave
Posted by: daveschappell | August 25, 2009 at 08:18 PM